

CCBM + Revvit: Rapid Broadcast Rebuild
A focused Phase 1 that pairs CCBM’s brand with Revvit’s delivery team to ship a live-ready build and unlock the path to OTT.
At a glance
- Unified CCBM + Revvit team delivering Phase 1.
- Clear donor/sponsor story with live and OTT path.
- Board-ready scope, pricing, and next steps in one place.
Why CCBM Needs This Now
- Broadcasting on local television, but currently no reliable live online presence.
- $60,000+ already spent this year “to get more viewers” with no clear digital ROI.
- No simple, modern place to send viewers, donors, or sponsors.
- No clear digital plan that connects today’s reality to a future OTT channel.
This page is the plan to fix that — and the kickoff scope to start.
Phase 1: Live Experience
- Mobile-first, Google-friendly, and fast.
- Shares the story for viewers, donors, and sponsors.
- Clear CTAs for approval and kickoff.
- SEO + GEO (LLM model search) structure explaining what CCBM is and how to watch.
- Content hooks for analytics/pixels when you’re ready.
- Why to give, how to give, and who benefits.
- Digital rate card space for Local / Regional / Premium tiers.
- Where the live player will sit on the page.
- How the PWA (“mini OTT”) will feel.
- Ad placements planned with VAST tags and Google Ads/AdSense alignment for ROI.
- A second promo microsite concept for ads and trailers.
What’s not in Phase 1: Full OTT apps, programmatic ad tech, and paid media. Those are in later phases once this foundation is live.
Clear story, clear asks, ready for what’s next
- One destination that explains how to watch, give, and sponsor.
- Built for mobile first so viewers and donors can act quickly.
- SEO/GEO (LLM model) copy that helps people find CCBM when they search.
- Visual placement for the live player and PWA so the path to OTT is obvious.
- Ad-ready placements (VAST tag support, Google Ads/AdSense hooks) so sponsor ROI is measurable.
- Rate card space so sponsors see options and can say yes faster.
Roadmap After This Proposal
Phase 2 – Execution Layer (Not included yet)
- Implementing a live player sourced from your existing broadcast feed.
- Building a PWA (installable app with Live + basic VOD).
- Integrating your chosen donation platform.
- Ad ops setup: Google Ads/AdSense and VAST tag deployment for sponsor/ads ROI tracking.
- Spinning up the promo/hype microsite for Meta and ad campaigns.
- Basic analytics and viewership reporting.
This will be scoped and quoted after Phase 1 is approved and live.
Phase 3 – Full OTT Expansion (Not included yet)
- Native Roku channel built from your PWA/stream infrastructure.
- Native Fire TV app.
- Automated episode feeds for sermons and broadcasts.
- Advanced sponsor ad reporting and placements.
Quoted separately once it makes strategic and financial sense.
Timeline
Week 1 – Story & ROI Alignment
Lock messaging for viewers/donors/sponsors and map ad/ROI placements (VAST/Adsense) into the plan.
Week 2 – Publish & Capture Demand
Publish this page on your domain, activate lead/contact flows, and wire tracking for viewership and sponsor interest.
Week 3+ – Monetization & Viewership Lift
Turn on VAST tags, Google Ads/AdSense, and donor/sponsor funnels; then schedule the live player / PWA build.
Simple Pricing
One-Time Setup — $10,000
- Design and build this page.
- SEO/GEO (LLM model search) friendly structure and copy.
- Donor and sponsor sections with rate card space.
- Future experience previews (live player, PWA, promo microsite).
Monthly Retainer — $1,500
- Hosting, monitoring, and maintenance.
- Copy and pricing updates as you refine offers.
- Light SEO/GEO (LLM model search) tuning over time.
- Guidance on donation provider, live streaming, PWA, and OTT timing.
Accept Phase 1 and kick off
Fill this out to send acceptance to CCBM + Revvit. You and our team will both receive a copy via email.
Acceptance terms (read before signing)
- Scope: Phase 1 live page on your domain with CCBM/Revvit branding, SEO + GEO (LLM model) structure, donor/sponsor story with rate card space, ad-ready placements (VAST tags, Google Ads/AdSense hooks), and previews for live player, PWA (“mini OTT”), and promo microsite.
- Pricing: One-Time Setup — $10,000; Monthly Retainer — $1,500 (hosting, monitoring, maintenance, copy/pricing updates, light SEO/GEO tuning, guidance on donation provider, live streaming, PWA/OTT timing).
- Timeline: Week 1 story/ROI alignment + ad/VAST placement mapping; Week 2 publish and wire tracking; Week 3+ turn on VAST/Ads/AdSense and donor/sponsor funnels, then schedule live player/PWA build.
- NDA: Mutual confidentiality for business/data for 2 years. Revvit acts as an independent contractor; governing law: North Carolina.
- Acceptance: Submitting the form emails a PDF summary to you and Revvit and serves as Phase 1 acceptance unless you note exceptions in “Notes.”